Our ROAS (meaning return on ad spend) for our own ecommerce business last year (that we still own) was 11.4x. This means for every $100,000 we put into marketing, we got $1,140,000 back… Not bad right?

We’re friends with a lot of business owners and the truth is, they’d crawl over hot coals to get that kind of return. 

We have a secret sauce – and we’ll tell you what it is. Most paid ads waste their budget. They spend across all platforms and work with blended ad spend & shared attribution (aka, where the sale came from).

This incorrect approach takes an average return. Meaning the winners are stripped of profit by the losers. 

WE DON’T DO THAT. We hand-pick the right platform for each business we partner with. Tik Tok ads aren’t always right for you. Pinterest ads may be a waste of time. 

We identify where your customers convert first. Then we pour gasoline on that fire. 

MTHD has in-house videographers, designers and social media experts (who have over 600,000 followers themselves. So they know what they are doing). 

This means we can storyboard, create and implement your full paid-ads strategy. 

Want to know more? Book a call with us. 

Email is still King. 

Marketing fads & strategies like getting a robot to send your customer a DM doesn’t move the needle in the way that you think it does. 

Last year, we made over $1.5million from email marketing for just ourselves, not including our clients (for them it was a lot more) – and here’s the best bit… $314,000 of that $1.5million came automatically with ’email flows’ that we’ve set-up. 

Set it & forget it. 

This is work we can do for you once that makes you money on auto-pilot for years to come. 

If you refer to email as ‘the god button’ at your business – The thing that drives the most sales, then you’d absolutely benefit from investing more in our email marketing formula. 

This may be the low-hanging fruit you’ve been looking for, to increase your revenue. 

However, if you’ve never done email marketing before, or don’t make the most from it, we can still help – our team of marketing experts can write copy & tailor emails personally to your brand… So it’s all done for you. 

Interested? Get in touch here.

Branding is more than a logo. Branding is an invisible feeling that you give to your customer. 

Making them feel good. Making them trust you without ever saying a word. 

If you can convey trust, quality & build instant rapport you’re more likely to get sales. 

You won’t go into a coffee shop with terrible interior design, or unbranded polystyrene cups… Because it feels cheap. The lack of branding lost them the sale. 

BUT, you’re way more likely to buy from a coffee shop with great interior design. You see everyone walking out with quality branded cups. It’s inviting. 

Attention creates attention. So the more effort you give to building your brand, the more new customers it will capture. 

At MTHD we have 6 steps of branding that we perform for each business. From simple logos, to gorgeous packaging & even the method behind creating a feeling around your company. 

Need help with your brand? Get in touch by booking a meeting with our team. 

Great copywriting tells a story, gives a feeling or forces action from your customers.

You don’t sell a ‘grey’ car. You sell car in ‘limited edition, gun-metal grey’.

The difference between the two descriptions above is ‘desire’. You created that purely with words.

The first car nobody wants, the second car everyone wants.

Physically it’s the same product – but what you say about it matters more. It moves the needle in terms of sales & revenue.

Good copywriting defies the laws of mathematics. Buy one get one free & 50% OFF is mathematically the same unit price… but one of those offers produces far more sales.

Copy can affect click through rate, open rate, conversion rate, and even affect how happy someone is when they get your product.

We once sold a product called Fiddle Stick and it bombed. We changed nothing else but the copywriting and then sold 21,000 units worth in one year.

To figure out if your copy is working for you – book a meeting here.

You never get a second chance at a first impression.

For this reason, your website is your strongest asset. It’s the thing that indicates credibility in your business.

Go tell a stranger on the street that you own a clothing brand. The first thing they’ll say is “What’s your website?”

They don’t assume you sell clothes from the back of a van or from a brick & mortar store. Their brain goes straight to ‘show me the website’.

So when they get there, it cannot let you down. You need it to be a good site.

It needs to look consistent with your brand. It needs to have the correct navigation, speedy loading times and be CRO optimized.

A terrible website suggests to customers that you’re a terrible brand… Which we know isn’t true.

But you can’t educate customers who leave. So you need to do it right, first time, every time.

WE CAN HELP WITH THAT.

At MTHD we have in-house web designers and a veteran web-master (for all the boring integration stuff) to design, re-design or optimize your business’s website.

Book a call with us to make sure your website is the best it can be.

CRO means ‘conversion rate optimization’ – basically all the cool stuff you can do to increase the likelihood someone will buy from you.

At MTHD we’ve designed a checklist of pre-flight habits you must follow to make money online.

You’d be surprised how many businesses don’t do the basics. Either because it’s boring, or they’ve been overlooked.

This CRO health check is a one-off service to set you back on the right path. Our team will review your website to see where it’s failing – and let you know how to fix it, fast.

Book a meeting here – and ask for the CRO Health Check.

After we diagnose what’s holding you back – it’s easier for us to fix it for you.

We have a team of designers & web developers available to quickly and efficiently overcome the constrictions within your business.

The work carried out here is designed to squeeze every last drop of juice from your business. An uplift of even 1% to conversion rates could mean a $100,000 payday for your business. Maybe more.

As each business is different, we’ll have to tailor this service to you.

Book a meeting here and we will optimize your business all the way to the moon.

A picture says 1,000 words – but a video says it better.

At MTHD we’ve been writing, directing, shooting & editing our own product videos for over 20 years. We’ve shot over 1,000 product videos everywhere from Los Angeles to Kathmandu (not joking, we really flew there).

Using small crews of 1 to 5 people, we’re able to create stunning trailers & product videos that have gained us hundreds of thousands of subscribers – and helped make us over $100,000,000 in revenue.

Years ago we were guests on a TV shoot, where they had 25 staff, all for this one little video. We couldn’t help but think about how much money was being wasted as they were all texting in the corner.

Maybe you’re one of these brand owners that has had their pockets picked by big production companies?

The truth is, video is far more affordable & far more effective than you think.

The right video, edited the right way could be the difference between a sale and no sale.

In today’s attention economy you have to grab & hold people’s attention – and the best way, bar none, is video.

Want to discuss your video project? Book a call with our team here.

Your product could be good – but if your ad creative is bad, it won’t sell. 

Our team of designers & content creators will work with you to design ads that convert to sales. 

Don’t listen to any agency that tells you about ‘brand awareness’ or highlights metrics like impressions or ‘touch points’. 

This is all marketing jargon for ‘it didn’t work’. 

If your ad targeting is great, your brand is great, your product is great, your price is great, then it could be something as simple as ad creative standing between you and your ability to generate a lot more money.

Book a meeting with us – and we’ll let you know if it’s your ad creative that’s holding you back… (It may not be that). 

We’ve raised over $2million on Kickstarter.

The last campaign we managed called ‘Unreal Card Magic’ made over $485,000 in just 3 weeks – and went on to earn more than that after the campaign was over.

So it’s safe to say, that we know a thing or two about Kickstarter.

We know what works. We know what doesn’t work – and we know how to maximise the revenue from every backer you’ll get.

As you may know, it’s not a very intuitive platform for new buyers. They ‘back’ it but they don’t get it immediately, like most other purchases they make.

This presents a few contradictions to how normal e-commerce stores would run a campaign… So you’ve got to be careful that you don’t make any mistakes.

To get Kickstarter consultancy from us, or to discuss us running your campaign, book a meeting here.

As a business owner, you may have 50 ideas of things you could do. But which is the right one?

Sometimes, you just need someone who’s been there & done that to point you in the right direction. 

• Do you pivot or push? 
• Do you fire your sales team? 
• Do you double your marketing spend? 

After making over $100,000,000 in a tiny niche (and building & selling multiple other businesses in the past), we’ve seen it all. 

We’ve hired, fired, dealt with thieves, staffing issues, manufacturing issues, legal issues… You name it. 

In over 20 years of business, we’ve taken every knock you could think of. 

According to the U.S. Bureau of Labor Statistics (BLS), approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years.

So 23 years later we’re still standing & have a lot of answers for new & aspiring entrepreneurs who want to scale their own business or create their own products and services. 

Book a free call with us – and we’ll let you know if yours is the kind of problem we can solve. 

How many marketing agencies do you know, where the social media mangers have tons of followers themselves?

We can only think of one. MTHD.

At MTHD, we know social media. Our own e-commerce business (in a tiny niche) has 200,000 subscribers on YouTube. 100,000+ on Instagram and a few hundred thousand on Facebook.

The guys on our team that run our social media (for us and our clients) collectively have over 700,000 followers themselves. So we can be confident in our ability to grow your brand’s social media efficiently and effectively.

As you know, Social Media Management is more than just posting. It’s about creating a voice that your customers can connect with.

Book a call here so we can help you form your brand’s voice.